Challenge Funnel Campaign

Build Buzz, Grow Your List & Turn Engagement Into Sales

A challenge is more than a lead magnet—it’s a powerful momentum-builder that educates, engages, and enrolls your ideal clients in just a few days. Whether you’re launching a new offer, building a warm audience, or boosting visibility, a Challenge Funnel Campaign helps you do it with structure, automation, and speed.

At eBusinessBrain, we create high-converting challenge funnels using Martekz (our AI and Marketing automation platform), designed to deliver value while guiding your participants toward your offer.

What’s Included

Strategy & Planning

Challenge topic + outcome mapping session, 3 to 5-day challenge funnel blueprint, Pre-launch, launch, and post-launch flow planning, Content calendar with daily themes and CTA prompts

Funnel Build (via Martekz)

Branded landing page with opt-in form, Automated email & SMS reminders for each day of the challenge, Thank-you/confirmation page, Calendar or webinar integration (if needed), Custom tagging, triggers & pipeline setup Payment or upsell page for final offer (optional)

Content & Copy

Email sequence (6–8 emails), Funnel page copy: headline, bullets, CTAs, Social media promo captions and hooks, Daily challenge script/outline (editable in Google Docs)

Tracking & Analytics

Lead tracking dashboard, Engagement & conversion metrics, Optional post-challenge feedback form setup

Perfect For

Coaches, consultants, and course creators launching new programs
Personal brands looking to build authority and email list quickly
Service providers promoting limited-time offers or seasonal campaigns
Community builders who want to create value-driven experiences before a pitch

Why It Works

Leverages urgency & daily engagement to build habit + trust
Creates micro-wins that lead to macro commitment
Trains your audience to follow, show up, and take action
Pre-sells your offer before you even make the pitch

Recommended Prerequisites

From Brand Experience Design:

- Visual Identity Design (for branded assets)
- Social Media Content Branding
- Funnel Build (Martekz)
- Full Brand Messaging Framework

From Brand Visibility Engine:

- Social Media Visibility Surge (for organic promo)
- Video Visibility Campaign (if using reels or lives)
- Retarget & Re-Engage Ad Pack (for drop-offs and follow-ups)

Add-On Options

Canva-designed promo kit (graphics for each day of the challenge)
Facebook Group setup + engagement plan
Paid ads management for challenge promo
Custom-built webinar integration or sales event close

Client Words

This challenge funnel brought in over 300 new leads and converted 27 of them into high-ticket clients. I only had to show up live—the system did the rest

Jennifer A.

Wellness Coach

Add-On Options

Price: Starting at $697 - Turnaround: 7–10 business days

Optional Add-Ons

Ready to Launch a Challenge That Converts?

Whether you’re starting from scratch or want to amplify a proven offer, we’ll help you deliver a challenge that drives excitement—and results.